# Digital Brands Group, Inc. (DBGI) — merger/definitive [announced]
Source: SEC API (secapi.ai) · situation sit_119ac5bff4e3fe0ae49a · retrieved 2026-08-12T07:19:27.068Z

## Overview
Digital Brands Group, Inc. operates a curated portfolio of luxury and lifestyle apparel brands, leveraging a digitally native e-commerce ecosystem and selective wholesale distribution channels to drive direct-to-consumer scale and sustainable customer acquisition.

On August 5, 2026, Digital Brands Group, Inc. received an unsolicited acquisition proposal from an existing shareholder with a net worth exceeding $1 billion to acquire all outstanding shares of common stock for $77.58 per share in cash. The proposal represents a premium of approximately 258% over the company's trading price of $21.63 per share at the time of announcement. The Board of Directors is evaluating the proposal in consultation with its recently retained financial advisor (Roth Capital Partners), which was engaged on August 3, 2026 to explore take-private options. No decision has been made regarding the company's response, and no deadline or definitive timeline has been set.

## Terms
- Counterparty: Existing shareholder with net worth in excess of $1 billion · Consideration: cash · Premium: 258.0% · Stake: 100% · Price/share: $77.58

## Key dates
- Announced 2026-08-06

## Timeline
- 2026-08-06 · 8-K (0001493152-26-036291): 8-K - Digital Brands Group, Inc. — *Digital Brands Group, Inc. operates a curated portfolio of luxury and lifestyle apparel brands, leveraging a digitally native e-commerce ecosystem and selective wholesale distribution channels to drive direct-to-consumer scale and sustainable customer acquisition.* On August 5, 2026, Digital Brands Group, Inc. received an unsolicited acquisition proposal from an existing shareholder with a net worth exceeding $1 billion to acquire all outstanding shares of common stock for $77.58 per share in cash. The proposal represents a premium of approximately 258% over the company's trading price of $21.63 per share at the time of announcement. The Board of Directors is evaluating the proposal in consultation with its recently retained financial advisor (Roth Capital Partners), which was engaged on August 3, 2026 to explore take-private options. No decision has been made regarding the company's response, and no deadline or definitive timeline has been set.
  https://www.sec.gov/Archives/edgar/data/1668010/0001493152-26-036291.txt

## Citations
- 0001493152-26-036291 — https://www.sec.gov/cgi-bin/browse-edgar?action=getcompany&type=&dateb=&owner=include&count=40&search_text=000149315226036291